Category: Ad Monetization

What is ad monetization? Generating revenue through your website or app, by using advertisements. It is a way for publishers to generate revenue by displaying advertisements in/on their content. Businesses and ad agencies pay publishers to place their ads in their content based on the publisher’s ability to reach an audience the buyer wants to reach. Ad monetization can take many forms, such as programmatic advertising or header bidding. Check out our posts related to Ad Monetization.

The Benefits of Having a Google Ad Manager Account for Publishers

Registering for Google AdManager is an important step for publishers who want to stay ahead of the game and make the most out of their digital advertising campaigns.

Advanced Interstitial Ad Format

Ads Interactive’s new Advanced Interstitial ad format provides publishers with a new revenue channel by displaying ads between pageviews. It is activated when users click a link on the page, so the user sees a fullscreen ad before they can […]

What is Header Bidding?

Header Bidding is essentially an auction auction, and it allows all ad exchanges and networks to compete for all impressions.

AdSense vs. Ads Interactive: the differences

What’s the difference between Ads Interactive and Google AdSense? We will tell you now!

Video Advertising without Video Content?

Video advertising is ripping more and more slices out of digital spending every year. Ads Interactive’s unique solution also allows publishers to monetize their video ads

How to Improve Ad Impression Share?

Our new tips are for the best possible performance of the ads on your site

Google Multiple Customer Management (MCM)

Multiple Customer Management is Google’s new vision for how the relationship between publishers and agencies should work. It aims to provide all parties with the same benefits as SPM, but allows program participants to see […]

Everything You Need to Know about Anchor Ads

Anchor Ads, also known as Sticky Ads, are designed to help publishers create a more engaging advertising experience for their audience.

Everything You Need to Know about ads.txt

Ads.txt is a publicly available file that benefits publishers by protecting them from domain spoofing and securing advertising revenue for advertisers.