Category: Ad Monetization
What is ad monetization? Generating revenue through your website or app, by using advertisements. It is a way for publishers to generate revenue by displaying advertisements in/on their content. Businesses and ad agencies pay publishers to place their ads in their content based on the publisher’s ability to reach an audience the buyer wants to reach. Ad monetization can take many forms, such as programmatic advertising or header bidding. Check out our posts related to Ad Monetization.
Why is Website Health Check Vital for Publishers and Monetization Platforms?
Ad monetization platforms typically perform health checks to evaluate the quality of websites or publishers. A website health check can include factors such as ad viewability, ad fraud detection, page speed, mobile responsiveness, compliance with ad policies, and overall user […]
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Decoding Publisher RPM: Why It Matters and How to Understand It
In the world of online advertising, publisher RPM (revenue per thousand impressions) is a key metric used by publishers to measure the revenue generated by their website traffic.
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Real AdSense Alternatives for Small Websites
Today’s digital technology makes it more crucial than ever to monetize a website in order to make money.
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The Significance of Viewability for Publishers: Understanding and Emphasizing its Importance
If an ad is not viewable, it is unlikely to have any impact on the viewer.
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Enhancing User Experience: Tips for Providing the Best Reading Experience
The visitors will stay longer on your site if you can provide a positive user experience for them. To achieve this, these are the most important areas that you should pay attention to.
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Where to place ads on your website?
We collected the most useful areas to display ads on your site, and the ad sizes that the majority of the advertisers prefer.
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The Importance of an Effective Inventory Structure for Publishers: Enhancing Performance and Revenue
The proper planning of the ad inventory structure helps publishers to control the number of ads they are running and ensure that the right ads are being served in the right places.
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Exploring the Different Types of Creatives in Google Ad Manager
We’ll take a look at the different kinds of creatives that you can use in Ad Manager and give a few tips about applying them.
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Linking Adsense and Ad Manager Accounts: A Step-by-Step Guide
Linking your AdSense and AdManager accounts is important because it allows you to easily view and manage your ad performance across both platforms.
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Ad monetization: Ad Manager vs. Adsense
Both AdSense and Ad Manager have some advantages, so it’s important to consider which one is the best for your website.
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