Ads Interactive Team, Author at Ads Interactive Blog

The Importance of an Effective Inventory Structure for Publishers: Enhancing Performance and Revenue

The proper planning of the ad inventory structure helps publishers to control the number of ads they are running and ensure that the right ads are being served in the right places.

Exploring the Different Types of Creatives in Google Ad Manager

We’ll take a look at the different kinds of creatives that you can use in Ad Manager and give a few tips about applying them.

Linking Adsense and Ad Manager Accounts: A Step-by-Step Guide

Linking your AdSense and AdManager accounts is important because it allows you to easily view and manage your ad performance across both platforms.

Ad monetization: Ad Manager vs. Adsense

Both AdSense and Ad Manager have some advantages, so it’s important to consider which one is the best for your website.

The Benefits of Having a Google Ad Manager Account for Publishers

Registering for Google AdManager is an important step for publishers who want to stay ahead of the game and make the most out of their digital advertising campaigns.

Ads Interactive Media Group becomes preferred partner of Criteo in Hungary

Ads Interactive and Criteo (NASDAQ: CRTO), the Commerce Media company, are joining forces to accelerate growth in Hungary.

Unveiling Google Analytics 4 (GA4): To Stay or to Go?

If you are a publisher, you’ve probably noticed that Google started to roll out the next version of Google Analytics, and you might be asking yourself: what is Google Analytics 4 (GA4)? If you haven’t already done the setup in […]

Advanced Interstitial Ad Format

Ads Interactive’s new Advanced Interstitial ad format provides publishers with a new revenue channel by displaying ads between pageviews. It is activated when users click a link on the page, so the user sees a fullscreen ad before they can […]

What is Header Bidding?

Header Bidding is essentially an auction auction, and it allows all ad exchanges and networks to compete for all impressions.

AdSense vs. Ads Interactive: the differences

What’s the difference between Ads Interactive and Google AdSense? We will tell you now!