Unveiling the New Publisher User Interface (PUI)

In the rapidly evolving world of programmatic advertising, staying ahead with the most efficient and user-friendly tools is key to maximizing your digital advertising strategy. Ads Interactive is thrilled to announce the release of the latest version of our Publisher User Interface (PUI) v4.0, scheduled for rollout on March 18, 2024. This update introduces a suite of enhancements designed to streamline the user experience, improve dashboard functionality, and expand reporting capabilities. Here’s everything you need to know about what’s new in PUI v4.0.

Complete Design Overhaul

We’ve completely reimagined the design of our interface to ensure an intuitive and seamless user experience. With a focus on ease of navigation and visual appeal, the new design facilitates quicker access to the features you use most while providing a fresh, modern aesthetic.

Introduction of Widget System

The PUI v4.0 sees the introduction of a dynamic widget system, ensuring that the most relevant data is always at your fingertips.

Dashboard Enhancements

Significant improvements have been made to the dashboard ergonomics, making it more user-friendly and efficient. Key updates include:

  • Sum View Return: Back by popular demand, the sum view allows users to see aggregated data at a glance, providing a quick overview of key metrics.
  • Website Comparison: This new feature enables publishers to compare metrics across different websites directly from the dashboard, offering valuable insights into each site’s performance.
  • Widget-Based Data Display: The dashboard now utilizes new types of widgets for data display, enhancing the flexibility of data presentation.
  • Reduced Dashboard Tiles: In our effort to streamline the dashboard, we’ve reduced the number of tiles, removing session, RPM, and click data to focus on the most essential information.

Reporting Improvements

The reporting function has received significant upgrades to enhance usability and functionality:

  • Improved Ergonomics: Navigating and generating reports is now more intuitive, with an improved user interface that simplifies the process.
  • Visualization Features: A new visualization function has been introduced, allowing users to create more dynamic and informative reports.

Additional Enhancements

  • Datepicker and Payments History Ergonomics: These areas have been refined for better usability, making it easier for publishers to select dates and view payment histories.

Bug Fixes

We’ve addressed a critical bug that caused the Reports feature to freeze, ensuring smoother, more reliable access to report generation.

The PUI v4.0 represents Ads Interactive’s commitment to providing publishers with the most advanced tools to optimize their advertising strategy. With these updates, we aim to not only enhance the user experience but also empower publishers with deeper insights and greater control over their digital advertising operations.

Stay ahead in the digital advertising game with Ads Interactive’s PUI v4.0. Experience the future of programmatic advertising today.

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